{"id":16466,"date":"2025-01-22T10:53:32","date_gmt":"2025-01-22T09:53:32","guid":{"rendered":"http:\/\/travelsmartcampaign.org\/?post_type=library&p=16466"},"modified":"2025-06-04T16:19:29","modified_gmt":"2025-06-04T15:19:29","slug":"jet-privati-a-davos-le-aziende-faranno-come-dice-wef-e-viaggeranno-in-treno-invece","status":"publish","type":"library","link":"https:\/\/travelsmartcampaign.org\/it\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/","title":{"rendered":"Jet privati a Davos: le aziende seguiranno l'esempio del WEF e viaggeranno in treno?"},"content":{"rendered":"

Dopo l'edizione 2019 dell'Assemblea annuale, quando una sedicenne Greta Thunberg divenne famosa con il suo indimenticabile discorso in cui chiedeva al Forum di \"<\/span>agire come se la casa fosse in fiamme<\/span><\/a>\u00c8 positivo che il WEF prenda pi\u00f9 seriamente in considerazione l'impronta climatica legata ai viaggi\".\u00a0<\/span><\/p>\n

E non c'\u00e8 da stupirsi. Il trasporto \u00e8 il <\/span>fonte principale<\/span><\/a> delle emissioni della riunione annuale, come riconosce lo stesso Forum. Quest'anno il WEF ha reso la sua politica di viaggio molto pi\u00f9 ecologica, offrendo ai partecipanti un rimborso del biglietto di 100% se si recano a Davos in treno.<\/span><\/p>\n

Un numero significativo di partecipanti al WEF proviene da aziende globali con un impatto sull'economia, sul clima e sulla societ\u00e0 superiore a quello di molti governi. Ecco perch\u00e9 il loro uso di jet privati - la <\/span>il mezzo di trasporto pi\u00f9 inquinante<\/span><\/a> del pianeta per passeggero chilometro -<\/span><\/p>\n

\u00a0\u00e8 ancora pi\u00f9 inquietante, contribuendo in modo determinante alla reputazione del WEF di essere un'organizzazione privata di<\/span> jet bonanza<\/span><\/a>.<\/span><\/p>\n

Cosa sappiamo del modo in cui le aziende si stanno recando all'Assemblea annuale del 2025 che inizia oggi? La campagna Travel Smart ha invitato le aziende che si recano al WEF a non utilizzare jet privati.<\/span><\/p>\n

La cattiva notizia \u00e8 che delle oltre 100 aziende globali contattate, solo due si sono impegnate a evitare l'uso di questa modalit\u00e0 di trasporto sproporzionatamente inquinante. Ma la buona notizia \u00e8 che, sebbene ancora deboli, ci sono segnali che indicano che alcune aziende stanno prendendo sul serio la loro impronta di viaggio. Nel 2023, il Consiglio di Sorveglianza di ABN Amro <\/span>ha viaggiato in treno<\/span><\/a> all'Assemblea annuale. Quest'anno, due aziende si sono impegnate a evitare l'uso di jet privati: l'amministratore delegato di Saint-Gobain viagger\u00e0 in treno e i rappresentanti di KPMG viaggeranno in aereo commerciale o in treno.<\/span><\/p>\n

Evitando di utilizzare un jet privato, le aziende che viaggiano da diverse sedi in Europa, come KPMG, risparmieranno circa sette tonnellate di CO<\/span>2<\/span>. Ci\u00f2 significa che risparmierebbero pi\u00f9 emissioni di un viaggio in auto intorno al mondo! Senza contare le emissioni non CO2 che ogni aereo emette, che aumentano ulteriormente il contributo del trasporto aereo al riscaldamento globale. Seguendo la raccomandazione del WEF, i dipendenti europei di KPMG risparmieranno 99% di emissioni scegliendo di viaggiare in treno anzich\u00e9 con un jet privato.<\/span><\/p>\n

Un viaggio pi\u00f9 sostenibile non solo consente di risparmiare sulle emissioni, ma anche sui costi. Una nuova analisi di Travel Smart e T&E mostra che noleggiare un jet privato da New York o da Berlino per raggiungere Davos costa rispettivamente pi\u00f9 di 130.000 euro e 13.000 euro. Per fare un paragone, viaggi simili utilizzando la classe business dell'aviazione commerciale costerebbero 15 e 10 volte meno.<\/span><\/p>\n

Sebbene si parli pi\u00f9 che mai dell'impatto sproporzionato dei jet privati, l'impegno di due aziende a non volare con i jet privati \u00e8 insufficiente. L'aeroporto di Zurigo ha gi\u00e0 comunicato che \"<\/span>un totale di circa 1000 movimenti di volo aggiuntivi<\/span><\/a> sono attesi prima, durante e dopo\" il WEF 2025, come l'anno scorso.\u00a0\u00a0<\/span><\/p>\n

Dovremo quindi aspettare per vedere quale sar\u00e0 il conteggio finale dei jet privati negli aeroporti intorno a Davos in queste date, se continueranno a rimanere stabili o addirittura aumenteranno rispetto agli anni precedenti o se vedremo l'effetto della nuova politica del WEF riflettersi in una diminuzione dei voli dei jet privati e in un aumento dei partecipanti che arrivano in treno.\u00a0<\/span><\/p>\n

Ci\u00f2 che \u00e8 chiaro \u00e8 che il WEF pu\u00f2 continuare a includere incentivi per viaggiare in modo pi\u00f9 sostenibile durante la sua riunione annuale, ma dovrebbe anche assumersi la responsabilit\u00e0 di fungere da cane da guardia e di salvaguardare la sostenibilit\u00e0 delle sue convocazioni, e scrollarsi di dosso una volta per tutte la sua reputazione di riunione annuale. <\/span>destinazione jet privato<\/span><\/a>.\u00a0<\/span><\/p>\n

Erin Vera, Responsabile della campagna Travel Smart<\/strong><\/p>\n

Pubblicato originariamente in Verde d'impresa<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Ancora un altro mese di gennaio, e ancora una volta iniziamo l'anno assistendo all'afflusso eccessivo di jet privati diretti al World Economic Forum (WEF) di Davos, in Svizzera. E ancora un altro anno, ci si chiede se questi leader, che affermano di plasmare il futuro delle nostre societ\u00e0 verso la sostenibilit\u00e0 climatica, saranno mai autocritici e valuteranno se stanno davvero dando il buon esempio.<\/p>","protected":false},"featured_media":16467,"template":"","topic":[96,203,237,165,236],"visibility":[],"post-country":[26],"language":[27],"category-post-type":[170],"class_list":["post-16466","library","type-library","status-publish","has-post-thumbnail","hentry","topic-business-travel","topic-emissions-reduction","topic-private-jets","topic-rail","topic-world-economic-forum","post-country-global","language-english","category-post-type-op-ed"],"yoast_head":"\nPrivate jets at Davos: will companies do as WEF says and travel by train instead? - Travel Smart Campaign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travelsmartcampaign.org\/it\/biblioteca\/jet-privati-a-davos-le-aziende-faranno-come-dice-wef-e-viaggeranno-in-treno-invece\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Private jets at Davos: will companies do as WEF says and travel by train instead? - Travel Smart Campaign\" \/>\n<meta property=\"og:description\" content=\"Yet another month of January, and once again we start the year witnessing the excessive influx of private jets flying to the World Economic Forum (WEF) in Davos, Switzerland. And yet another year, one wonders if these leaders, who claim to be shaping the future of our societies towards climate sustainability, will ever be self-critical and assess whether they are really leading by example.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/travelsmartcampaign.org\/it\/biblioteca\/jet-privati-a-davos-le-aziende-faranno-come-dice-wef-e-viaggeranno-in-treno-invece\/\" \/>\n<meta property=\"og:site_name\" content=\"Travel Smart Campaign\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-04T15:19:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/davos-2042711_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"857\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/\",\"name\":\"Private jets at Davos: will companies do as WEF says and travel by train instead? - Travel Smart Campaign\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/davos-2042711_1280.jpg\",\"datePublished\":\"2025-01-22T09:53:32+00:00\",\"dateModified\":\"2025-06-04T15:19:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/#primaryimage\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/davos-2042711_1280.jpg\",\"contentUrl\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/davos-2042711_1280.jpg\",\"width\":1280,\"height\":857},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/library\\\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Private jets at Davos: will companies do as WEF says and travel by train instead?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#website\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\",\"name\":\"Travel Smart\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/travelsmartcampaign.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#organization\",\"name\":\"Travel Smart\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/travel-smart-min.jpeg\",\"contentUrl\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/travel-smart-min.jpeg\",\"width\":1200,\"height\":690,\"caption\":\"Travel Smart\"},\"image\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jet privati a Davos: le aziende seguiranno le indicazioni del WEF e viaggeranno in treno? - Campagna Travel Smart","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/travelsmartcampaign.org\/it\/biblioteca\/jet-privati-a-davos-le-aziende-faranno-come-dice-wef-e-viaggeranno-in-treno-invece\/","og_locale":"it_IT","og_type":"article","og_title":"Private jets at Davos: will companies do as WEF says and travel by train instead? - Travel Smart Campaign","og_description":"Yet another month of January, and once again we start the year witnessing the excessive influx of private jets flying to the World Economic Forum (WEF) in Davos, Switzerland. And yet another year, one wonders if these leaders, who claim to be shaping the future of our societies towards climate sustainability, will ever be self-critical and assess whether they are really leading by example.","og_url":"https:\/\/travelsmartcampaign.org\/it\/biblioteca\/jet-privati-a-davos-le-aziende-faranno-come-dice-wef-e-viaggeranno-in-treno-invece\/","og_site_name":"Travel Smart Campaign","article_modified_time":"2025-06-04T15:19:29+00:00","og_image":[{"width":1280,"height":857,"url":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/davos-2042711_1280.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Tempo di lettura stimato":"3 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/","url":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/","name":"Jet privati a Davos: le aziende seguiranno le indicazioni del WEF e viaggeranno in treno? - Campagna Travel Smart","isPartOf":{"@id":"https:\/\/travelsmartcampaign.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/#primaryimage"},"image":{"@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/#primaryimage"},"thumbnailUrl":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/davos-2042711_1280.jpg","datePublished":"2025-01-22T09:53:32+00:00","dateModified":"2025-06-04T15:19:29+00:00","breadcrumb":{"@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/#primaryimage","url":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/davos-2042711_1280.jpg","contentUrl":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/davos-2042711_1280.jpg","width":1280,"height":857},{"@type":"BreadcrumbList","@id":"https:\/\/travelsmartcampaign.org\/library\/private-jets-at-davos-will-companies-do-as-wef-says-and-travel-by-train-instead\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/travelsmartcampaign.org\/"},{"@type":"ListItem","position":2,"name":"Private jets at Davos: will companies do as WEF says and travel by train instead?"}]},{"@type":"WebSite","@id":"https:\/\/travelsmartcampaign.org\/#website","url":"https:\/\/travelsmartcampaign.org\/","name":"Travel Smart","description":"","publisher":{"@id":"https:\/\/travelsmartcampaign.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/travelsmartcampaign.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/travelsmartcampaign.org\/#organization","name":"Travel Smart","url":"https:\/\/travelsmartcampaign.org\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/travelsmartcampaign.org\/#\/schema\/logo\/image\/","url":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/travel-smart-min.jpeg","contentUrl":"https:\/\/travelsmartcampaign.org\/wp-content\/uploads\/travel-smart-min.jpeg","width":1200,"height":690,"caption":"Travel Smart"},"image":{"@id":"https:\/\/travelsmartcampaign.org\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/library\/16466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/types\/library"}],"version-history":[{"count":0,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/library\/16466\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/media\/16467"}],"wp:attachment":[{"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/media?parent=16466"}],"wp:term":[{"taxonomy":"topic","embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/topic?post=16466"},{"taxonomy":"visibility","embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/visibility?post=16466"},{"taxonomy":"post-country","embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/post-country?post=16466"},{"taxonomy":"language","embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/language?post=16466"},{"taxonomy":"category-post-type","embeddable":true,"href":"https:\/\/travelsmartcampaign.org\/it\/wp-json\/wp\/v2\/category-post-type?post=16466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}