{"id":15616,"date":"2024-12-05T11:53:06","date_gmt":"2024-12-05T10:53:06","guid":{"rendered":"http:\/\/travelsmartcampaign.org\/?post_type=case-studies&#038;p=15616"},"modified":"2024-12-05T12:30:30","modified_gmt":"2024-12-05T11:30:30","slug":"simon-kucher","status":"publish","type":"case-studies","link":"https:\/\/travelsmartcampaign.org\/nl\/case-studies\/simon-kucher\/","title":{"rendered":"Simon-Kucher"},"content":{"rendered":"<p class=\"cvGsUA direction-ltr align-justify para-style-body\"><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Simon-Kucher is een wereldwijd adviesbureau en een van de eerste Duitse bedrijven die in de leidende categorie\u00ebn van de <a href=\"http:\/\/travelsmartcampaign.org\/nl\/ranking\/\" target=\"_blank\" rel=\"noopener\">Travel Smart Ranglijst<\/a>. Het<\/span><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"> is gerangschikt als een &#039;B&#039;-categorie voor het hebben van een doel - gevalideerd door SBTi en afgestemd op het Akkoord van Parijs, van 25% tegen 2030 (van een basisjaar 2022). Het wordt ook erkend als een Rail Frontrunner voor het tweede opeenvolgende jaar.<\/span><\/p>\n<h4>Interview:<em> \u201cDecarbonisatie stimuleren door duurzaamheidscriteria te integreren in elke zakelijke reisactiviteit\u201d<\/em><\/h4>\n<p>Simon-Kucher, een wereldwijd adviesbureau, is een van de eerste Duitse bedrijven die toonaangevend is in de\u00a0<a href=\"http:\/\/travelsmartcampaign.org\/nl\/ranking\/\">Travel Smart Ranglijst<\/a>\u00a0en is voor het tweede jaar op rij erkend als Rail Frontrunner door de Travel Smart-campagne. Deze prestatie onderstreept hun voortdurende toewijding aan ecologische duurzaamheid, met name in het verminderen van emissies van zakelijke reisactiviteiten, door waar mogelijk prioriteit te geven aan treinreizen boven vliegreizen, terwijl de relaties met klanten behouden blijven. We spraken met Anne Rupp, Global Head of ESG, om meer te weten te komen over de strategie van Simon-Kucher en hun stappen in het verminderen van emissies van zakelijke reizen.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/travelsmartcampaign.org\/nl\/bibliotheek\/casestudy-van-simon-kucher\/\" target=\"_blank\" rel=\"noopener\">Lees het volledige interview<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Simon-Kucher is a global consultancy and among the first German companies to be in the leading categories of the Travel Smart Ranking. It is ranked as a \u2018B\u2019 category for having a target &#8211; validated by SBTi and aligned with the Paris Agreement, of 25% by 2030 (from a 2022 base year). It is also [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","cases---sector":[169],"cases---country":[228],"class_list":["post-15616","case-studies","type-case-studies","status-publish","hentry","cases---sector-consulting","cases---country-germany"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Simon-Kucher - Travel Smart Campaign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travelsmartcampaign.org\/nl\/casestudies\/simon-kucher\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Simon-Kucher - Travel Smart Campaign\" \/>\n<meta property=\"og:description\" content=\"Simon-Kucher is a global consultancy and among the first German companies to be in the leading categories of the Travel Smart Ranking. It is ranked as a \u2018B\u2019 category for having a target &#8211; validated by SBTi and aligned with the Paris Agreement, of 25% by 2030 (from a 2022 base year). It is also [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/travelsmartcampaign.org\/nl\/casestudies\/simon-kucher\/\" \/>\n<meta property=\"og:site_name\" content=\"Travel Smart Campaign\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-05T11:30:30+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/it\\\/casi-studio\\\/simone-kucher-2\\\/\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/it\\\/casi-studio\\\/simone-kucher-2\\\/\",\"name\":\"Simon-Kucher - Travel Smart Campaign\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#website\"},\"datePublished\":\"2024-12-05T10:53:06+00:00\",\"dateModified\":\"2024-12-05T11:30:30+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/it\\\/casi-studio\\\/simone-kucher-2\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/travelsmartcampaign.org\\\/it\\\/casi-studio\\\/simone-kucher-2\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/it\\\/casi-studio\\\/simone-kucher-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\",\"item\":\"https:\\\/\\\/travelsmartcampaign.org\\\/es\\\/estudios-de-caso\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Simon-Kucher\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#website\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\",\"name\":\"Travel Smart\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/travelsmartcampaign.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#organization\",\"name\":\"Travel Smart\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/travel-smart-min.jpeg\",\"contentUrl\":\"https:\\\/\\\/travelsmartcampaign.org\\\/wp-content\\\/uploads\\\/travel-smart-min.jpeg\",\"width\":1200,\"height\":690,\"caption\":\"Travel Smart\"},\"image\":{\"@id\":\"https:\\\/\\\/travelsmartcampaign.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Simon-Kucher - Travel Smart-campagne","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/travelsmartcampaign.org\/nl\/casestudies\/simon-kucher\/","og_locale":"nl_NL","og_type":"article","og_title":"Simon-Kucher - Travel Smart Campaign","og_description":"Simon-Kucher is a global consultancy and among the first German companies to be in the leading categories of the Travel Smart Ranking. 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